Yes, I know I should've started this feature last month but I've only just thought of it so you'll just have to deal with it. I have been trying to think of a way to post a regular colour crush but I didn't want to just pick a random colour.
So, thinking back to the colour psychology workshop I did last summer with stylist Sophie Robinson ('er off the telly) and Fiona Humberstone, The Brand Stylist, I realised that I actually see the months of the year as a particular hue. You know, like how we associate colour with emotions - red for angry, yellow for happy etc - but with the months of the year (I do it for days of the week too, but that would be too repetitive).
Does anyone else think like this or am I, as BlokeFriend puts it, "not wired right"?
Whatever, I shall proceed anyway...
It's probably something to do with the cold, blue light mixed with all the red and pink of Valentine's Day but February for me is violet. It seems quite apt to begin this series here given that Dulux (Heart Wood) and Pantone (Ultra Violet) both chose colours on this side of the wheel for their Colours of the Year.
From deep plum to lilac, these colours are 'in' right now but it is specifically violet rather than shades of purple that epitomises this month for me. They may look similar but - here comes the science bit - violet is a spectral colour which means it has its own set of wavelengths and is visible on the spectrum whereas purple is a polychromatic colour, made by combining red and blue. This is perhaps the reason that violet is associated with vanity individuality. It is a colour that is rare in nature and to that end attracts attention. February is itself unique, what with being the only 28 day month and all.
Also for the month of romance it is somewhat fitting that, among general society, violet is the colour most commonly linked to extravagance and luxury. Jewellery is often presented on violet coloured velvet because, as the opposite of yellow on the colour wheel, it shows gold off to its full advantage.
The paint colour that I have found which most resembles what I have in my mind's eye for February is Dulux's Purple Pout and I've put together this moodboard in case you're inspired to add a little violet in to your home...
For March I'll be exploring the opposite end of the colour wheel. Watch this space!