HABITAT SS17 PREVIEW

CAREFREE AND FUN, HABITAT'S SPRING/SUMMER 2017 COLLECTION PUTS AUSTERITY FIRMLY IN THE SHADE AND IMAGINES LIFE AS IT SHOULD BE

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One of the best things about this job is being able to preview the new collections for the upcoming season and at this time of year what better way to lift the gloom than seeing all the loveliness for Spring and Summer?

There are a plethora of shows over the next few weeks and I'll get to as many as physically possible to shine some light on this otherwise miserable time of year.  Following on from the Crown Paints Colour Launch, last week I visited Habitat's Kings Road store to see and hear about the design influences for 2017 - there is certainly a lot going on!

For next season, Habitat's designers have curated a collection of 250 unique products that run the gamut between luxe statement pieces and pared back, handmade crafts.  Within the four key trends are several sub-trends which, rather cleverly, can be intermixed as the mood takes you. 

Let's have a look through them...

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What began as an accent colour, the New Blue proved so popular during product trials that it earned itself 'hero' status and was subsequently expanded in to a trend in its own right. It is the vibrant, true cobalt blue of a Matisse painting and, when teamed with terracotta and white, can evoke a real Mediterranean vibe reminiscent of Greek architecture. 

 
 
 

'Skinny Linear' is a continuation of the fashion for sleek, geometric designs. The fine black lines of products such as the quirky 'Tingo' shelving systems (above, from £795) cast wonderful shadows on the walls and the thin, graphic frame of items such as the Calvo console table enhances the feeling of space in ever-decreasing room sizes.

 
 
 

Adding to the already hugely successful outdoor collection of deckchairs, planters, and picnicware, the creative team have introduced a range of new materials for next year including the mosaic topped Becklen range and galvanised metal chairs and benches. The existing Tico tables have been updated with a concrete finish.  If you're needing a colour injection the bright woven plastic Jambi collection is perfect for adding a tropical touch. The Jambi chair, in my favourite clashing pink and orange colours, was, for me, the highlight of the entire show!

 
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The Artistic Flair collection follows on from the current expressionist trend and references many different mark-making techniques.  Inspiration comes from artists such as Rothko and Hockney, with experiments in doodling and i-pad painting. My particular favourites are the bold, colour-blocked rugs. 

 
 

The new collection arrives in stores in February 2017.  How will you be living?

Kx